1. Broad Spectrum Protection

When choosing a promotional lotion or sunscreen, it's important to look for products that offer broad spectrum protection. This means that they protect against both UVA and UVB rays, which can cause skin damage and increase the risk of skin cancer.

2. Water Resistance

If your customers are planning on spending time in the water, it's important to choose a lotion or sunscreen that is water resistant. This will ensure that the product stays on the skin and continues to provide protection even when wet.

3. SPF Rating

The SPF rating of a lotion or sunscreen is a measure of how well it protects against UVB rays. The higher the SPF rating, the more protection it provides. It's important to choose a product with an SPF rating of at least 30.

4. Non-Greasy Formula

Many people avoid using sunscreen because they don't like the greasy feeling it leaves on their skin. Look for lotions and sunscreens that have a non-greasy formula, which will be more comfortable for your customers to use.

5. Fragrance-Free

Some people are sensitive to fragrances, so it's a good idea to choose promotional lotions and sunscreens that are fragrance-free. This will ensure that your products are suitable for a wider range of customers.

6. Moisturizing Ingredients

Sun exposure can dry out the skin, so it's a good idea to choose lotions and sunscreens that contain moisturizing ingredients. This will help to keep your customers' skin hydrated and healthy.